{"id":931,"date":"2024-02-15T20:29:45","date_gmt":"2024-02-15T19:29:45","guid":{"rendered":"https:\/\/www.michalpieczynski.pl\/blog\/?p=931"},"modified":"2026-11-04T18:26:15","modified_gmt":"2026-11-04T17:26:15","slug":"techniki-projektowania-logo","status":"publish","type":"post","link":"https:\/\/www.michalpieczynski.pl\/blog\/techniki-projektowania-logo\/","title":{"rendered":"Techniki w tworzeniu logo"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Osiem technik tworzenia logo<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Oto techniki tworzenia logo, kt\u00f3re uda\u0142o mi si\u0119 pozna\u0107 w mojej karierze projektowej. Wszystkie wymienione techniki mam opanowane i pos\u0142uguje si\u0119 nimi cz\u0119sto. Aczkolwiek najlepiej odnajduje si\u0119 w tworzeniu unikalnych monogram\u00f3w.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Minimalizm<\/li>\n\n\n\n<li>Przestrze\u0144 negatywna w logo<\/li>\n\n\n\n<li>Logo na siatce izometrycznej<\/li>\n\n\n\n<li>Logotyp oparty na kaligrafii lub pi\u015bmie odr\u0119cznym<\/li>\n\n\n\n<li>Logotyp oparty na autorskiej typografii<\/li>\n\n\n\n<li>Logo na bazie linii i okr\u0119g\u00f3w<\/li>\n\n\n\n<li>Gra s\u0142\u00f3w w projekcie logo<\/li>\n\n\n\n<li>Monogramy<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Minimalizm<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Logo minimalistyczne to takie w kt\u00f3rym forma jest jak najprostsza. Ogranicza si\u0119 tutaj jak najbardziej form\u0119 znaku, \u017ceby osi\u0105gn\u0105\u0107 efekt prostego do zapami\u0119tania dzie\u0142a. <\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-opt-id=1387029416  fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:1024\/h:768\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/manna.png\" alt=\"logo minimalistyczne\" class=\"wp-image-1032\" srcset=\"https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:1024\/h:768\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/manna.png 1024w, https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:300\/h:225\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/manna.png 300w, https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:768\/h:576\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/manna.png 768w, https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:1440\/h:1080\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/manna.png 1536w, https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:1440\/h:1080\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/manna.png 1600w\" sizes=\"(max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 1362px) 62vw, 840px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Przestrze\u0144 negatywna w logo<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Do\u015b\u0107 dobrze znana technika w\u015br\u00f3d projektant\u00f3w logos\u00f3w. Polega na przedstawieniu obrazu w odwrotnym \u015bwietle. To znaczy, \u017ce bia\u0142y element odgrywa tutaj najwa\u017cniejsz\u0105 rol\u0119 naszego projektu logo. Ci\u0119\u017cko jest to ubra\u0107 w s\u0142owa dlatego najlepiej spojrze\u0107 na przyk\u0142ad poni\u017cej. Czy widzicie tutaj ryb\u0119?<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img data-opt-id=1109008238  fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"600\" src=\"https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:auto\/h:auto\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/image_processing20200805-14684-6wrz9s.jpg\" alt=\"przestrze\u0144 negatywna w projekcie logo\" class=\"wp-image-946\" srcset=\"https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:800\/h:600\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/image_processing20200805-14684-6wrz9s.jpg 800w, https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:300\/h:225\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/image_processing20200805-14684-6wrz9s.jpg 300w, https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:768\/h:576\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/image_processing20200805-14684-6wrz9s.jpg 768w\" sizes=\"(max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 984px) 61vw, (max-width: 1362px) 45vw, 600px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Logo na siatce izometrycznej<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Je\u015bli chcemy stworzy\u0107 tak\u0105 siatk\u0119 samemu w programie corel draw jest to dosy\u0107 proste, poniewa\u017c wystarczy stworzy\u0107 sze\u015bciok\u0105t, poprowadzi\u0107 linie przez \u015brodek sze\u015bciok\u0105ta, dziel\u0105c go na tr\u00f3jk\u0105ty i skopiowa\u0107 odpowiednio ca\u0142o\u015b\u0107 tyle razy ile to potrzebne, zale\u017cnie od tego jakiej wielko\u015bci siatki nam potrzeba. Tak\u0105 siatk\u0119 mo\u017cemy sobie wydrukowa\u0107 i na niej rysowa\u0107 nasze logo. Przyk\u0142adowa siatka oraz logo zrobione w 2 minuty na poni\u017cszym obrazku, przedstawiaj\u0105ce po\u0142\u0105czenie liter d oraz p. Siatka ogranicza co prawda nasz\u0105 kreatywno\u015b\u0107, ale po d\u0142u\u017cszej zabawie mo\u017cna na prawd\u0119 wymy\u015bli\u0107 ciekawe kszta\u0142ty.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img data-opt-id=482739233  data-opt-src=\"https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:auto\/h:auto\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/siatkaizometryczna.png\"  decoding=\"async\" width=\"960\" height=\"924\" src=\"data:image/svg+xml,%3Csvg%20viewBox%3D%220%200%20100%%20100%%22%20width%3D%22100%%22%20height%3D%22100%%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%3E%3Crect%20width%3D%22100%%22%20height%3D%22100%%22%20fill%3D%22transparent%22%2F%3E%3C%2Fsvg%3E\" alt=\"logo na siatce izometrycznej\" class=\"wp-image-938\" old-srcset=\"https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:960\/h:924\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/siatkaizometryczna.png 960w, https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:300\/h:289\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/siatkaizometryczna.png 300w, https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:768\/h:739\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/siatkaizometryczna.png 768w\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Logotyp oparty na kaligrafii lub pi\u015bmie odr\u0119cznym<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Idealne rozwi\u0105zanie dla ekskluzywnych marek. Polega na wymy\u015bleniu przez projektanta specjalnie zaprojektowanych liter na przyk\u0142ad za pomoc\u0105 brush pena czy innych pisak\u00f3w do kaligrafii z po\u0142\u0105czeniem o\u0142\u00f3wka. Mam jeden taki projekt, z kt\u00f3rego jestem dumny. Jest to logo zaprojektowane dla sklepu z akcesoriami do kawy mojego autorstwa.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img data-opt-id=990791564  data-opt-src=\"https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:auto\/h:auto\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/tossanew.png\"  decoding=\"async\" width=\"1000\" height=\"1000\" src=\"data:image/svg+xml,%3Csvg%20viewBox%3D%220%200%20100%%20100%%22%20width%3D%22100%%22%20height%3D%22100%%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%3E%3Crect%20width%3D%22100%%22%20height%3D%22100%%22%20fill%3D%22transparent%22%2F%3E%3C%2Fsvg%3E\" alt=\"logo kaligraficzne\" class=\"wp-image-942\" old-srcset=\"https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:1000\/h:1000\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/tossanew.png 1000w, https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:300\/h:300\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/tossanew.png 300w, https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:150\/h:150\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/tossanew.png 150w, https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:768\/h:768\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/tossanew.png 768w\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Logotyp oparty na autorskiej typografii<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Logotyp mo\u017ce by\u0107 oparty na zaprojektowanej typografii od zera. Sam ostatnio mia\u0142em okazj\u0119 zaprojektowa\u0107 taki logotyp dla firmy 3DForce zajmuj\u0105c\u0105 si\u0119 tworzeniem plastikowych element\u00f3w oraz projektowaniem CAD. Zale\u017ca\u0142o mi na tym aby litery by\u0142y dosy\u0107 unikalne co sprawia \u017ce logo si\u0119 wyr\u00f3\u017cnia na tle innych.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img data-opt-id=1570759108  data-opt-src=\"https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:auto\/h:auto\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/3dforcefinal.png\"  decoding=\"async\" width=\"999\" height=\"999\" src=\"data:image/svg+xml,%3Csvg%20viewBox%3D%220%200%20100%%20100%%22%20width%3D%22100%%22%20height%3D%22100%%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%3E%3Crect%20width%3D%22100%%22%20height%3D%22100%%22%20fill%3D%22transparent%22%2F%3E%3C%2Fsvg%3E\" alt=\"logo typograficzne\" class=\"wp-image-950\" old-srcset=\"https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:999\/h:999\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/3dforcefinal.png 999w, https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:300\/h:300\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/3dforcefinal.png 300w, https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:150\/h:150\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/3dforcefinal.png 150w, https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:768\/h:768\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/3dforcefinal.png 768w\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Logo na bazie linii i okr\u0119g\u00f3w<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Ta technika polega na wycinaniu finalnego kszta\u0142t\u00f3w z okr\u0119g\u00f3w oraz linii. Ciekawa technika, kt\u00f3ra jest cz\u0119sto u\u017cywana przez projektant\u00f3w grafiki. Ni\u017cej przyk\u0142ad s\u0142onia zrobionego na bazie linii i okr\u0119g\u00f3w mojego autorstwa.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img data-opt-id=442514413  data-opt-src=\"https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:auto\/h:auto\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/slon.png\"  decoding=\"async\" width=\"1000\" height=\"750\" src=\"data:image/svg+xml,%3Csvg%20viewBox%3D%220%200%20100%%20100%%22%20width%3D%22100%%22%20height%3D%22100%%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%3E%3Crect%20width%3D%22100%%22%20height%3D%22100%%22%20fill%3D%22transparent%22%2F%3E%3C%2Fsvg%3E\" alt=\"\" class=\"wp-image-1034\" old-srcset=\"https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:1000\/h:750\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/slon.png 1000w, https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:300\/h:225\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/slon.png 300w, https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:768\/h:576\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/slon.png 768w\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Gra s\u0142\u00f3w w projekcie logo (genialna technika)<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Moja ulubiona technika, ale najtrudniejsza to tak zwana gra s\u0142\u00f3w. Polega ona na tym, \u017ce nazwa logotypu wsp\u00f3\u0142gra z sygnetem w genialny spos\u00f3b. Przyk\u0142ad poni\u017cej jest r\u00f3wnie\u017c mojego autorstwa i przedstawia po\u0142\u0105czenie znaku zapytania z widelcem i \u0142y\u017ck\u0105 co \u015bwietnie wsp\u00f3\u0142gra z nazw\u0105 what\u2019s for lunch.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img data-opt-id=1147196677  data-opt-src=\"https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:auto\/h:auto\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/whatsforlunch.png\"  decoding=\"async\" width=\"1000\" height=\"1000\" src=\"data:image/svg+xml,%3Csvg%20viewBox%3D%220%200%20100%%20100%%22%20width%3D%22100%%22%20height%3D%22100%%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%3E%3Crect%20width%3D%22100%%22%20height%3D%22100%%22%20fill%3D%22transparent%22%2F%3E%3C%2Fsvg%3E\" alt=\"gra s\u0142\u00f3w w projekcie logo\" class=\"wp-image-952\" old-srcset=\"https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:1000\/h:1000\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/whatsforlunch.png 1000w, https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:300\/h:300\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/whatsforlunch.png 300w, https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:150\/h:150\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/whatsforlunch.png 150w, https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:768\/h:768\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/whatsforlunch.png 768w\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Monogramy<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Kombinacja cz\u0119sto dw\u00f3ch &nbsp;lub wi\u0119cej liter w ciekawy, unikalny spos\u00f3b. Cz\u0119sto s\u0105 to inicja\u0142y ale nie zawsze. Poni\u017cej monogram MPD mojego autorstwa.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img data-opt-id=1478342202  data-opt-src=\"https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:auto\/h:auto\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/mpd.png\"  decoding=\"async\" width=\"999\" height=\"800\" src=\"data:image/svg+xml,%3Csvg%20viewBox%3D%220%200%20100%%20100%%22%20width%3D%22100%%22%20height%3D%22100%%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%3E%3Crect%20width%3D%22100%%22%20height%3D%22100%%22%20fill%3D%22transparent%22%2F%3E%3C%2Fsvg%3E\" alt=\"mpd monogram\" class=\"wp-image-1038\" old-srcset=\"https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:999\/h:800\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/mpd.png 999w, https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:300\/h:240\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/mpd.png 300w, https:\/\/ml0e0gdr4m2x.i.optimole.com\/w:768\/h:615\/q:mauto\/ig:avif\/https:\/\/www.michalpieczynski.pl\/blog\/wp-content\/uploads\/2024\/02\/mpd.png 768w\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Podsumowanie<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Je\u017celi zaciekawi\u0142 Ciebie ten temat to mo\u017ce chcesz si\u0119 dowiedzie\u0107 wi\u0119cej o tym czym si\u0119 zajmuj\u0119. Chcia\u0142by\u015b logo zaprojektowane, kt\u00f3r\u0105\u015b z technik, kt\u00f3re mam opanowane to zapraszam do klikni\u0119cia w poni\u017cszy link, aby pozna\u0107 moj\u0105 ofert\u0119 na tworzenie logo.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.michalpieczynski.pl\/projektowanie-logo.html\">Tworzenie logo &#8211; oferta<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Oto techniki tworzenia logo, kt\u00f3re uda\u0142o mi si\u0119 pozna\u0107 w mojej karierze projektowej. Wszystkie wymienione techniki mam opanowane i pos\u0142uguje&#8230;<\/p>\n","protected":false},"author":1,"featured_media":870,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-931","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Techniki w tworzeniu logo - Blog o projektowaniu graficznym<\/title>\n<meta name=\"description\" content=\"R\u00f3\u017cne techniki w projektowaniu logo. 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